Boral Roofing Debuts New Cool Roof Colors at IBS

Boral Roofing Debuts New Cool Roof Colors at International Builders Show


The latest additions to Boral Roofing's product portfolio meet updated code requirements without sacrificing aesthetics or affordability


LAS VEGAS (February 4, 2014) Known for providing the nations most extensive choice of energy-saving clay and concrete roofing solutions, Boral Roofing is unveiling the latest offerings in its Cool Roof portfolio as an exhibitor at the International Builders' Show (IBS) in Las Vegas from Feb. 4-6.  IBS attendees can get a first-hand look at the beautiful new colors being introduced and view exclusive demonstrations of the manufacturer's innovative Cool Roof System technology at booth #C6137.


The two Cool Roof colors making their debut at IBS 2014 are the Saxony 900 Slate Charcoal Blend and the Madera

900 Tahoe Blend, both of which are included in the Boral Concrete Roof Tile product line. These new colors have been designed to accommodate the updated California Code of Regulations, Title 24, Part 6. A major revision of the energy code involves new prescriptive Cool Roof requirements in select climate zones for low-rise residential steep-slope

roofs. The change has resulted in a sizable increase in the aged Solar Reflective Index (SRI) for all roofing materials

from 10 to 16 or greater.


Our cool roof colors are a great example of the comfort and energy savings that can be achieved in the home with high-performance materials, said Kayla Kratz, product manager for Boral Roofing “IBS is a perfect place for us to showcase Boral Roofings leading-edge roofing products and roof components.


The new additions to Boral Roofing's color portfolio ensure that Cool Roof requirements are met without sacrificing beauty or performance. The Saxony 900 Slate Charcoal Blend, which comes from Boral Roofing's manufacturing plant in Rialto, Calif., perfectly complements the inherent beauty in French and Tudor architectural styles. Saxony Slate emulates the distinctive appearance of natural slate, while delivering the advantages of concrete tile. The Madera 900

Tahoe Blend, which is manufactured in Boral Roofing's plant in Gilroy, Calif., offers an authentic replication of a hand- split cedar shake roof that is flexible enough to complement any architectural style. The award-winning Madera 900 is the most affordable, authentic hand-split wood shake replacement product available with all the benefits of concrete tile.


Boral Roofing's latest Cool Roof technology is also being showcased via a rooftop display that demonstrates the real- time thermal performance of Boral Tile compared to other roofing materials. According to Oak Ridge National Laboratory, an independent testing agency, a family in a typical single family house could save up to 22% per year on heating and cooling costs compared to the standard asphalt shingle roof.* A single family house with a Boral Cool Roof System could save an average of $15 to $20 per month immediately compared to a standard asphalt shingle roof, and, as energy rates rise year over year, savings could increase up to $20,000 over 30 years.**


A leader in sustainability, Boral Roofing is the first clay roof tile manufacturer in the world to receive the prestigious Cradle-to-Cradle Gold Certification for environmentally sustainable products. Boral Clay Roof Tiles have a recycled content of up to 59% and come in an array of rich, kiln-fired hues with unrivaled color retention. Boral Concrete Roof Tiles contain no chemical preservatives and are up to 100% recyclable.


*Steep-slope Assembly Testing of Clay and Concrete Tile with and without Cool Pigmented Colors, Oak Ridge National

Laboratory, 2005. Results vary based on profile of tile installed, location, weather and other factors.


**Results based on a 22 square roof in Southern California with no additional energy efficient upgrades during an average annual weather pattern, annual inflation rate of 3%, and annual energy cost increase of 3.5%. Savings may vary based on location, weather and other factors. Savings estimates are based on comparison to a similar size asphalt shingle roof.


For additional information about Boral Roofing visit or call Shannon Delgado, marketing brand manager of Boral Roofing at (800) 571-TILE.


About Boral Roofing: Boral Roofing LLC is a division of Boral USA, the countrys largest premium provider of complete roofing and re-roofing solutions for architects as well as commercial and residential builders. Boral Roofing operates 14 clay and concrete tile manufacturing plants throughout the US.


About Boral USA: Headquartered in Roswell, Georgia, Boral USA through its subsidiaries employs approximately

1,500 individuals at more than 140 operating and distribution sites across the United States. The U.S. operations include the countrys largest brick manufacturer and the largest clay and concrete roof tile manufacturer.