Boral to Introduce New Products, Profiles at 2016 International Builders’ Show

Media Contact: Julie Fornaro

NewGround PR & Marketing




Boral®  to Introduce New Products, Profiles at 2016 International Builders’ Show Dynamic exhibit features Katz Roadshow Demonstrations, Boral Versetta Stone®  Installation and Comprehensive Range of Cladding and Roofing Solutions


ROSWELL, Ga. (January 6, 2016) Boral®, an industry-leading provider of brick, stone, roofing, trim and siding, is returning to the International Builders’ Show (IBS) on January 19-21 at the Las Vegas Convention Center in Las Vegas, Nevada. The exhibit space (Booth #C7137) will feature a range of industry-leading cladding and roofing options. In addition to scheduled presentations from Mike Sloggatt from the KatzRoadshow, Boral’s dynamic exhibit will feature a new product showcase, as well as a centralized meeting and lounge area.


To demonstrate the benefits and uses of the Boral TruExterior® Trim and Siding products, master carpenter Mike Sloggatt of the Katz Roadshow will offer in-booth training demonstrations. Sloggatt will detail the products superior workability, durability, and dimensional stability while offering tips and techniques to improve overall workmanship.


Boral TruExterior® will introduce its new Bevel Siding profile, as well as a Beadboard line extension including a new four inch profile, plus double-4 and double-6 inch profiles. Boral TruExterior®   has pioneered a new category of building materials that addresses both the moisture- and movement-related issues commonly seen with other exterior products, offering a complete line of poly-ash Siding, Trim and Beadboard products that are truly like no other products on the market today.


Cultured Stone®  by Boral®  will introduce two new profiles, Pro-Fit®  Modera™ Ledgestone and Hewn Stone™. The clean, bold and modular aesthetic of these contemporary profiles will inspire new ideas for architects and designers looking to push the boundaries of architecture and design.


Borals mortarless stone veneer, Boral Versetta Stone®, will feature its two new colors – Mission Point and Graphite on the main display. The product will also be featured in a hands-on installation area located in the booth, highlighting the products unique, panelized design that allows it to be installed with nails or screws.


Boral Bricks will introduce Boral®  Thin Brick Natural Clay Veneer and the Historic District Collection. Available in 10 colors and several popular textures, Boral®  Thin Brick is the perfect go-to option for projects that require a lighter touch, while still achieving the signature look of full-dimensional clay brick. The Historic Collection provides “used brick charm while maintaining the durability and integrity of a new brick structure.


Boral Roofing, the nation’s largest manufacturer of clay and concrete roof tile, will feature unique concrete roof tile blends from the California Gemstone Collection. Designed with subtle shifts of rich color that converge into elegant configurations, these sophisticated blends incorporate hues originating from, and inspired by, the Southwest. Additionally a peek-a-boo roof deck showing the Boral®  Cool Roof System, will provide a rare view under the tile, unveiling a dynamic array of individual elements working together to protect and prolong the structural life-span. Borals premium components are designed to enhance the integrity, durability and aesthetic appearance of a roof.

Demonstrating Borals ongoing commitment to design and innovation, Boral will also introduce Boral™ Drain-N-Dry™ Lath with Delta-Dry®  Technology. As a 3-in-1 combination of a reinforcing lath, secondary Water Resistive Barrier (WRB) and rainscreen, Drain-N-Dry™ Lath was developed to solve common issues related to moisture management and resist corrosion, while still being easy to install. It differentiates from other moisture management systems by using fewer fasteners, reducing penetrations through the primary WRB, and enabling builders to address drainage, drying and moisture vapor control underneath stone and stucco.


IBS brings together the industry’s most important global manufacturers and suppliers and showcases the latest products, materials and technologies involved in all types of buildings – including wood, concrete, stone and brick. See more than 500,000 net square feet of exhibits and 1,300 manufacturers and suppliers of the latest and most in-demand products and services.


To learn more about Boral’s comprehensive portfolio of innovations in brick, stone, roofing, trim and siding options, visit




About Boral USA

Headquartered in Roswell, Georgia, Boral USA, through its subsidiaries, is a leading manufacturer in the building materials industry.

Boral USA’s subsidiaries include Boral Bricks Inc., a leading manufacturer of brick in the United States; Boral Roofing LLC, the nation’s leading manufacturer of clay and concrete roof tiles; Boral Stone Products LLCmanufacturer of Cultured Stone® by Boral®, the most recognized brand of manufactured stone veneer, and Boral VersettStone®, the leading brand of mortarless manufactured stone veneer panels; Boral Material Technologies LLC, a leading marketer of coal combustion by products; and Boral Composites Inc., manufacturer of Boral TruExterior®   Siding anTrim, pioneer of the innovative poly-ash category of exterior building products.


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